Insomniac Community Day
Client: Insomniac Games
Some companies say they care about their fans, but Insomniac Games REALLY means it. And they were kind enough to invite iam8bit along for the ride, tapping us to produce their 3rd annual Community Day — an absolutely free, all-day event where they reward their most enthusiast followers with lots of awesome goodness. Held at the historic Egyptian Theatre in the heart of Hollywood, over 450 hardcore “insomniacs” camped out on the Hollywood Walk of Fame from 1am to get their fill of the publisher’s wares: exclusive demos of Resistance 3 and Ratchet & Clank: All4One; be the first to hear some mighty big announcements; and “meet & greet” their favorite artists, directors and designers.